Markease · School launch plan

Take Markease to schools and demonstrate it live.

Carry a printer/scanner, laptop, and phone by car. Scan student papers, mark them with AI, and show the results before asking the school to sign.

Schools to win5
Demo operations$1,500
School price5,000 RWFper student, per term
Students
500
Average per school
Terms
3
Bills per school year
Devices
$333/mo
Laptop + phone for 12 months
Year-one target
37.5M RWF
5 schools × 500 students × 3 terms

1. What we will take to each school

One portable demonstration kit is enough to show the complete Markease workflow.

Printer and transport

  • 2 Epson WF-4740 printers — one active unit and one backup, or two teams.
  • Automatic double-sided scanning and color printing.
  • Cars carry the team and equipment between schools.

Demo devices

  • ASUS Zenbook DUO — runs the teacher demonstration.
  • Galaxy S26 Ultra 512GB — demonstrates Markease Mobile.
  • $300 of AI tokens — powers live marking demonstrations.

2. What it costs

The $1,500 demonstration budget is separate from the laptop and phone payments.

Upfront operations budget

  • 2 Epson WF-4740 printers$748
  • AI tokens$300
  • Car transport and fuel$452
  • Total$1,500

Monthly devices for one year

  • ASUS Zenbook DUO$225.00/mo
  • Galaxy S26 Ultra$108.33/mo
  • Combined≈ $333.33/mo

Total device cost over 12 months: $3,999.98.

Why the printers are budgeted at $748: $220 estimated price × 1.70 planning allowance × 2 printers. The 70% allowance covers purchasing uncertainty, ink, setup, and logistics.
Cash needed to begin: about $1,833 — the $1,500 operations budget plus the first month of device payments.

3. How a school visit works

1

Prepare

Load sample papers, test the printer, connect the devices, and confirm AI tokens.

2

Travel

Carry the demo kit to the school by car and set up on the school Wi-Fi.

3

Demonstrate

Scan papers, run AI marking, review results, and print a marked example.

4

Close

Offer 5,000 RWF per student per term and follow up within 48 hours.

4. What one school earns

Calculation: 500 students × 5,000 RWF per student per term. Rwanda has three school terms per academic year.

One school · one term 2.5M RWF ≈ $1,706
One school · one year 7.5M RWF ≈ $5,119
Five schools · one year 37.5M RWF ≈ $25,597

5. How quickly the plan pays back

Year-one cost includes the $1,500 tour and all 12 laptop and phone payments.

Projected surplus after five schools for one year ≈ $20,097

$25,597 revenue − $5,500 year-one equipment and tour cost.

Simple payback milestones

  • 1 school for 1 term covers the $1,500 tour.
  • 4 school-term invoices cover the complete year-one cost.
  • 5 schools for 1 year produce about $20,097 before other operating expenses.
Key message: the first signed school pays back the demonstration tour in one term. Keeping five schools for all three terms creates the strongest return.

6. Immediate action plan

Buy and prepare

  • Buy two Epson WF-4740 printers.
  • Load $300 of AI tokens.
  • Start the 12-month device payment plans.
  • Reserve $452 for transport.

Visit and sell

  • Book demonstrations with five schools.
  • Show a complete scan-to-marking workflow.
  • Quote 5,000 RWF per student per term.
  • Ask for a signed term or annual agreement.
View ASUS Zenbook DUO View Galaxy S26 Ultra

Planning assumptions: Epson WF-4740 at approximately $220; two printers with a 70% allowance; 500 students per school; 5,000 RWF per student per term; three terms per year; 1 USD ≈ 1,465 RWF; Zenbook DUO $2,699.99 and Galaxy S26 Ultra $1,299.99 divided over 12 months without financing fees. Confirm actual prices, financing charges, taxes, and exchange rate before purchase.